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Marketing Strategy

Marketing Strategy

How Crash Paved the Way for Brat?

L'homme Fatal, September 29 2024

Charli XCX’s Bold Pop Transformation begins here Let’s get one thing straight—Angels (Charli fans) are not. But jokes aside Charli XCX orchestrated a cultural reset. When Crash hit the scene in 2022, Charli was both playing by the rules and rewrote them bythe end of the rollout. With the full backing of Atlantic Records and their almost endless...

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